Graphic Design, Web
Design and Illustration
Marketing, marketing, marketing...it's
what makes the work go around. I work with various other marketing
companies that come to me for a cohesive company design. Digi
Marketing, was one of those company's. Digi Marketing
specializes in digital marketing tactics for online and websites.
Competing in that market, with it being very saturated, a
company needs to stand out above the rest. In both service
and appearance. A cohesive company look and feel with memorable
avatars should do the trick, that was my plan.
Digital and online marketing
is a very extensive and integrated industry. With my efforts,
they have an estimated client list of over 500,000 users.
They wanted a robot, so I started
there. My robot needed to be different. I see many robots
and they all look the same. I also wanted mine to be more
personable and...cute. A non-aggressive robot, that's here
to help. So this is what I came up with. Digibot!
There are many services with
Digi Marketing, so each service has it's own robot avatar.
Adorned with the look of that service. (Too many to show them
The Digi Marketing website
is the biggest marketing tool they utilize. The site was built
on a dynamic platform allowing for expansion and updates.
The color scheme, as well as, the look and feel of the digibots
continues through the site design. Reinforcing the colors
That's what it's all about. Digital advertising has been the
leading marketing tool for this generation. There are an incredible
number of different aspects to digital marketing. Digi Marketing
tries to encompass all, or as many as they can. Email marketing,
website marketing, Google Ads, Social Media marketing, the
list goes on. Here are a few examples of the ads used for
Then in the end...there was
a Digibot battle to eliminate all the old and worn out robots.